Add Backlinks to My Website Free [2023] 12 Effective Ways


Get free, instant access to our SEO video course, 120 SEO Tips, ChatGPT SEO Course, 999+ make money online ideas and get a 30 minute SEO consultation!

Just Enter Your Email Address Below To Get FREE, Instant Access!

Looking to add backlinks to my website free? Well, we’ve got good news and even better news! 

The short answer: Yes, you can! Now, before you start picturing yourself as a sly link-building magician, let’s dive into the why and how of this powerful SEO technique. 

Trust us, you won’t want to miss out on the secret sauce that’ll take your website to new heights!”

What Is a Backlink?

A backlink, also known as an inbound link, is a hyperlink that directs users from one website to another.

It acts as a vote of confidence from one site to another, indicating that the linked content is valuable and worthy of reference. 

Essentially, backlinks serve as pathways that connect web pages across the vast online realm.

5 Reasons Why Link Building Is Important

Higher Search Rankings (SEO)

One of the primary reasons to focus on link building is its significant impact on search engine optimization (SEO). 

Search engines, like Google, consider backlinks as a crucial ranking factor

When reputable websites link to your pages, search engines perceive your content as valuable and trustworthy, resulting in higher search rankings. 

By adding backlinks to your website for free, you can enhance its visibility and attract more organic traffic.

Drive Referral Traffic

Backlinks not only improve your search rankings but also act as conduits for referral traffic. 

When a user clicks on a backlink embedded within relevant content, they are directed to your website, generating referral traffic

This type of traffic holds immense value as it comes from users who are genuinely interested in the subject matter and are more likely to engage with your content or convert into customers. 

By strategically building backlinks, you can tap into new sources of targeted traffic and expand your online reach.

Increases Brand Awareness and Authority

Link building contributes significantly to building brand awareness and establishing authority in your niche. 

When authoritative websites link to your content, it signals to users and search engines that your website holds credibility and expertise. 

As more backlinks from reputable sources point to your site, your brand’s visibility and recognition grow. 

Users are more inclined to trust and engage with brands that have a strong online presence, ultimately leading to increased brand loyalty and customer acquisition.

Building Connections

Backlinks offer an excellent opportunity for networking and forging valuable connections within your industry. 

When you create exceptional content and share it with relevant websites, you open doors to collaboration and partnership possibilities.

By actively engaging in outreach efforts and acquiring backlinks from industry influencers, you can establish fruitful relationships that extend beyond link building

These connections can lead to guest posting opportunities, joint ventures, and knowledge exchange, enabling mutual growth and fostering a sense of community within your niche.

Faster Indexing

In the vast expanse of the internet, new websites often struggle to get discovered by search engines. 

However, by strategically acquiring backlinks, you can expedite the indexing process for your web pages. 

When search engine crawlers encounter a backlink to your site, they follow it and discover your content more quickly. 

Consequently, your website gets indexed faster, ensuring that your valuable content is available to users in search results promptly.

12 Effective Strategies to Add Backlinks to Your Website for Free

Building backlinks is a crucial aspect of improving your website’s visibility and attracting organic traffic.

While it may seem challenging to acquire backlinks without a significant budget, there are numerous strategies you can employ to add backlinks to your website for free. 

In this section, we will explore 12 effective techniques that can help you enhance your backlink profile and boost your online presence. Let’s dive in!

1. Analyze Your Current Backlink Profile (The “Second Serving” Technique)

Begin by analyzing your existing backlink profile. Identify the websites that are already linking to your content. 

Once you have identified these sources, reach out to them and kindly request additional backlinks. 

This technique, known as the “second serving,” leverages your existing relationships and provides an opportunity to expand your backlink network further.

2. Ask Your Friends for Backlinks (the Right Way)

Reach out to your friends, colleagues, and acquaintances who run websites or blogs related to your industry. 

Politely ask them to include a backlink to your website in their content where relevant. 

Remember, it’s essential to maintain a professional approach and respect their decision if they choose not to add a backlink. 

Building genuine relationships can lead to valuable backlink opportunities.

3. Reach Out to Industry Publications and Websites

Identify reputable industry publications and websites that accept guest contributions. 

Craft high-quality, informative content and pitch it to these platforms. When your articles get published, they often include an author bio or a section where you can insert a backlink to your website. 

This approach not only helps you secure backlinks but also positions you as an authoritative figure within your industry.

4. Repurpose Your Content

Repurposing your existing content is an effective way to attract backlinks. 

Convert your popular blog posts into visually appealing infographics, videos, or slideshows. 

Share these repurposed pieces on various platforms, such as social media, content-sharing websites, and industry forums. 

As people discover and engage with your repurposed content, they are more likely to link back to your website.

5. Appear as a Guest on Podcasts

Podcasts have gained immense popularity in recent years. Research and reach out to relevant podcasts in your industry and offer to be a guest on their shows. 

During the podcast episode, you can share valuable insights and experiences. 

Podcast hosts often provide show notes or episode descriptions where they can include backlinks to your website, exposing you to a new audience and generating backlinks simultaneously.

6. Write High-value Comments on Websites

Engaging with other websites by leaving insightful comments can be an effective way to build backlinks. 

Find authoritative blogs and websites in your niche and leave valuable comments that add to the discussion.

Ensure your comments are thoughtful and demonstrate your expertise. 

Most websites allow you to include a link to your website when leaving a comment, providing an opportunity for backlink acquisition.

7. Use Your Social Media Profiles

Leverage your social media presence to add backlinks to your website. Include your website’s URL in your social media profiles and posts. 

When you share valuable content on social media, encourage your audience to visit your website for more information. 

Additionally, engage with influencers and industry leaders on social media platforms, as they may be willing to share your content and provide valuable backlinks.

8. Be Inspired by Your Competitors

Analyze your competitors’ backlink profiles and identify websites that link to their content. 

Reach out to these websites and present your content as an alternative or complementary resource. 

By demonstrating the unique value your content offers, you may convince these websites to link to your content as well.

9. Turn Brand Mentions into Backlinks

Monitor online mentions of your brand or website. 

Whenever someone mentions your brand without including a backlink, reach out to them and kindly request that they add a link to your website. 

Many website owners are open to including backlinks when they realize the value it provides to their readers.

10. Interview an Industry Expert

Reach out to influential figures and experts in your industry and request an interview. Conduct the interview through email or by scheduling a call. 

Once the interview is complete, publish it on your website along with a backlink to the expert’s website. 

Inform the expert about the publication, and they may share the interview on their own platforms, providing you with valuable backlinks and exposure.

11. Leverage Broken Backlinks

Identify websites that have broken links, especially those linking to content similar to yours. 

Reach out to the website owners or administrators, notifying them about the broken link and suggesting your content as a replacement. 

Offering a solution to a broken link issue increases the likelihood of acquiring backlinks.

12. Create Content About Your Favorite Software, Consultants, and Vendors

Craft informative and unbiased content about your favorite software, consultants, and vendors within your industry. 

Once the content is ready, reach out to the respective companies, informing them about the inclusion of their product or service in your content. 

They may appreciate the mention and consider linking back to your website as a gesture of appreciation.

By implementing these strategies, you can actively add backlinks to your website without incurring any costs. 

Remember to focus on providing value, building relationships, and producing high-quality content. 

With patience and persistence, you can steadily enhance your backlink profile and strengthen your online presence.

Effective Ways to Earn Backlinks

Building backlinks is a continuous process that requires strategic efforts and creativity. In this section, we will explore four effective methods to earn valuable backlinks for your website. 

By utilizing infographics, research reports and statistic posts, lists, and how-to guides, you can attract attention, provide value to your audience, and increase the chances of other websites linking to your content. 

Let’s delve into each method!


Infographics are visually appealing representations of information or data. 

They provide a concise and engaging way to present complex concepts or statistics. 

To earn backlinks using infographics, follow these steps:

  1. Create an informative and visually captivating infographic related to your industry or niche.
  2. Embed the infographic on your website and make it easily shareable.
  3. Reach out to relevant websites, blogs, and social media influencers in your industry and offer the infographic as a valuable resource.
  4. Encourage them to share the infographic on their platforms, providing a backlink to your website as the source.
  5. Additionally, submit your infographic to infographic directories and platforms for wider exposure and potential backlinks.

By providing visually appealing and informative content, you increase the likelihood of earning backlinks from websites looking to enhance their content with valuable visual resources.

Research Reports and Statistic Posts

Research reports and statistic posts are highly valuable in the digital realm. 

People are constantly seeking data-driven insights and information to support their content. 

To earn backlinks through research reports and statistic posts, consider the following steps:

  1. Conduct thorough research on a topic relevant to your industry or niche.
  2. Compile the data and insights into a well-structured report or statistic post.
  3. Present the findings in a visually appealing and easy-to-understand format.
  4. Publish the report or statistic post on your website and make it accessible to others.
  5. Reach out to industry-specific websites, journalists, bloggers, and influencers who may find the research valuable for their content.
  6. Offer the research report or statistic post as a resource, encouraging them to link back to your website when referencing the data.

By providing reliable and data-backed information, you establish your website as a credible source, increasing the chances of earning backlinks from authoritative websites.


Lists are popular content formats that offer concise and actionable information to readers. 

To earn backlinks through list posts, follow these steps:

  1. Create a well-curated list of resources, tools, or tips relevant to your industry or niche.
  2. Ensure the list provides genuine value and addresses a specific need or interest.
  3. Publish the list on your website and make it shareable.
  4. Reach out to relevant websites, blogs, and influencers who may benefit from the list.
  5. Offer the list as a valuable resource, suggesting they link back to your website when sharing or referencing the list.

By offering a comprehensive and curated list that saves time and provides valuable information, you increase the chances of other websites linking back to your content.

How-to Guides

How-to guides are instructional articles or posts that guide readers through a specific process or task. 

To earn backlinks through how-to guides, consider the following steps:

  1. Identify a topic or task within your industry or niche that people frequently search for guidance on.
  2. Create a detailed and comprehensive how-to guide that provides step-by-step instructions and valuable insights.
  3. Publish the guide on your website, ensuring it is well-structured and easy to follow.
  4. Share the guide on social media platforms and reach out to industry-specific websites, blogs, and influencers who may find it useful for their audience.
  5. Offer the how-to guide as a valuable resource, suggesting they link back to your website when recommending it to their readers.

By offering clear and actionable guidance, you establish your website as a go-to resource, increasing the likelihood of earning backlinks from websites seeking to provide valuable information to their audience.

Remember, the key to earning backlinks is to create high-quality and valuable content that others find worthy of referencing and sharing. 

By utilizing infographics, research reports and statistic posts, lists, and how-to guides, you can attract attention, provide value, and earn backlinks that enhance your website’s visibility and authority within your industry or niche.

FAQs About Add Backlinks to My Website Free

How to create 1,000 backlinks?

Creating 1,000 backlinks is not recommended, as the focus should be on quality rather than quantity. 

Search engines value natural and relevant backlinks over an excessive number of low-quality links. Instead of solely focusing on the number of backlinks, concentrate on creating valuable content that naturally attracts backlinks from reputable sources. 

Engaging in guest blogging, content promotion, and building relationships with influencers can help you earn backlinks organically. 

Remember, the quality and relevance of your backlinks are more important than the sheer quantity.

Can you do SEO without backlinks?

While backlinks are an essential aspect of SEO, it is possible to perform certain SEO activities without solely relying on backlinks. 

On-page optimization, keyword research, technical optimization, and creating high-quality and relevant content can still positively impact your website’s search engine rankings. 

However, backlinks remain a crucial factor in search engine algorithms, as they indicate the credibility and authority of your website.

Incorporating a well-rounded SEO strategy that includes both on-page optimization and backlink building will yield the best results.

How much does backlink cost?

The cost of backlinks varies depending on various factors, such as the authority of the linking website, the relevance of the content, and the nature of the backlink acquisition process. 

Backlinks can be obtained through various methods, including natural link building, guest posting, sponsored content, or purchasing links from specialized services. 

The cost can range from free (for natural links) to hundreds or even thousands of dollars for sponsored or premium backlinks. 

However, it is essential to prioritize quality over quantity and ensure that backlinks are acquired ethically to maintain a healthy and sustainable SEO strategy.

How do I create local SEO backlinks?

To create local SEO backlinks, consider the following strategies:

  1. Get listed on local directories and review sites, ensuring that your business information is accurate and consistent across all platforms.
  2. Engage with local businesses and organizations through partnerships, sponsorships, or collaborations, which can lead to natural backlink opportunities.
  3. Create locally-focused content, such as guides, resources, or blog posts, that are relevant to your target audience and shareable within your local community.
  4. Participate in local events, charities, or community initiatives, which can generate publicity and potential backlinks from local news outlets or community websites.
  5. Leverage local press releases or media coverage to increase the chances of earning backlinks from local news publications.

Does Google allow backlinks?

Yes, Google allows and recognizes backlinks as an important factor in determining the credibility and authority of a website. 

Backlinks serve as “votes of confidence” from other websites, indicating that your content is valuable and worth referencing. 

However, it is crucial to focus on earning natural and relevant backlinks rather than engaging in manipulative or spammy practices, which can result in penalties from search engines. 

Quality backlinks from reputable and authoritative websites are highly beneficial for improving your website’s visibility and rankings in Google search results.

What are examples of website backlinks?

Website backlinks can take various forms, including:

  1. Editorial backlinks: These are natural links earned when other websites find your content valuable and decide to link to it.
  2. Guest blogging backlinks: When you contribute a guest post to another website, you can usually include a backlink to your own site in the author bio or within the content.
  3. Directory backlinks: Links obtained from business directories or niche-specific directories.
  4. Social media backlinks: Links shared on social media platforms that direct users to your website.
  5. Forum or community backlinks: Links acquired by engaging in online discussions and including a link to your content when relevant and helpful.
  6. Press release backlinks: Links obtained from press releases distributed to media outlets or industry-specific publications.
  7. Influencer backlinks: Links acquired when influencers or industry experts mention or recommend your content on their platforms.

Can backlinks hurt SEO?

In general, natural and relevant backlinks do not hurt SEO. 

However, low-quality or spammy backlinks obtained through manipulative practices can have a negative impact on your website’s search engine rankings. 

Google and other search engines penalize websites that engage in black-hat SEO tactics or violate their guidelines. 

It is important to focus on building high-quality backlinks from reputable sources and avoiding tactics such as buying links, participating in link farms, or using automated link-building software. 

By following ethical practices and prioritizing quality, you can avoid any potential negative effects on your SEO efforts.

How many backlinks do I need to rank?

The number of backlinks required to rank well in search engine results varies depending on multiple factors, including the competitiveness of the keyword or industry, the quality and relevance of the backlinks, and the overall quality of your website’s content and optimization. 

It’s important to note that focusing solely on the quantity of backlinks can be misleading. 

Search engines value the quality, relevance, and natural acquisition of backlinks. 

Instead of fixating on a specific number, aim to build a diverse backlink profile consisting of high-quality and authoritative links that align with your website’s niche and content.

How many backlinks is it safe to create a day?

There is no specific number of backlinks that is universally considered safe to create in a day. It is important to focus on the quality rather than the quantity of backlinks. 

Natural backlink acquisition occurs gradually over time, and sudden spikes in backlink growth can raise suspicions and potentially result in penalties from search engines. 

Instead, prioritize a consistent and organic link-building strategy that focuses on earning valuable backlinks from reputable sources. 

This approach will ensure the long-term success and sustainability of your SEO efforts.

How many backlinks should a website have a month?

The number of backlinks a website should acquire in a month varies depending on factors such as the website’s age, industry, competition, and overall link-building strategy. 

There is no fixed number that applies universally. 

It is important to focus on quality rather than quantity. 

Instead of setting a specific target for the number of backlinks per month, prioritize creating valuable content, engaging with relevant websites, and fostering relationships with influencers and industry experts. 

This approach will naturally lead to the acquisition of valuable backlinks over time.

Final Thoughts About Add Backlinks to My Website Free

In conclusion, adding backlinks to your website for free requires a strategic approach and consistent effort. 

By analyzing your current backlink profile, reaching out to relevant websites, repurposing content, and leveraging social media and industry connections, you can gradually build a strong backlink profile without incurring costs. 

Remember, the focus should be on quality rather than quantity. 

Creating valuable content, engaging with your target audience, and fostering relationships with influencers and industry experts will naturally attract backlinks that enhance your website’s visibility and authority. 

By incorporating these strategies and maintaining ethical practices, you can effectively add backlinks to your website and boost your online presence without breaking the bank.

Julian Goldie

Julian Goldie

Hey, I'm Julian Goldie! I'm an SEO link builder and founder of Goldie Agency. My mission is to help website owners like you grow your business with SEO!

Leave a Comment


Get free, instant access to our SEO video course, 120 SEO Tips, ChatGPT SEO Course, 999+ make money online ideas and get a 30 minute SEO consultation!

Just Enter Your Email Address Below To Get FREE, Instant Access!