How to increase your website traffic with link exchange


Are you looking to drive more traffic to your website? Well, trading links with other websites might be just the thing! 

Link exchange is a great way to increase visits and visibility without overspending or investing too much time. That’s right – it’s an easy and effective approach that everyone should consider using as part of their SEO strategy. 

In this blog, we’ll explain how to increase your website traffic with link exchange.

Find websites in your industry

Want to increase your website’s visibility and reach out to new audiences? Before you go start randomly exchanging links with any old website, it pays to pause and consider. 

You should always be looking for opportunities to link exchange with websites in your industry, but the most important factor is the target audience. After all, if someone else’s website already reaches the very people you’re trying to connect with, why not get them on board? 

So take a pause before sending out those link-exchange emails, do your research – and only connect with sites that have a similar target audience.

Contact the webmaster

It’s not quite a business proposal, but it’s worth a shot. If you’re looking to increase the traffic coming to your website, why not ask the webmaster of another website if they’d be interested in exchanging links?

It’s an easy way to spread the word about your site and add visibility for those who find their way through that link! Just make sure the other site is relevant to yours before reaching out.

Link swapping

If you want to make your website better connected and resourceful, partner up with other sites by adding their link to yours. Reciprocate the favor, too, and provide them with the code to add your link to theirs.

This way, you’ll be reachable from more online avenues – more connections mean more potential customers! Not to mention that it’s sort of like an online swapping of gifts; your own website virtually gives a gift in return for somebody else’s gift. 

Monitor your website traffic

Regularly monitoring website traffic is essential for any online business. By tracking these numbers, you will be able to catch an uptick in visitors after adding new links, as well as identify any areas of your website that may need improvement.

A few minutes a day spent studying your data could result in a significant increase in traffic over time!


Link exchange can be a great way to increase your website traffic without resorting to some of the more slimy black hat SEO tactics out there. But link exchanges only work if they’re done right – so make sure that you’re taking the time to find quality websites in your industry to partner with, and avoid getting lost in a sea of low-quality links. And remember, link exchanging is only one part of a successful SEO strategy.