What are PBN backlinks and why are they harmful to your SEO efforts?

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We’ve all heard stories of people who have attempted to cheat the system by utilizing PBN backlinks to artificially inflate their SEO rankings. But are these malicious tactics actually as effective as they seem? Well, if you’re looking for a short and sweet answer – no!

The use of PBN backlinks can be detrimental to your SEO efforts and can even result in penalties from search engines. In this blog post, we’ll explore what makes them so appealing, why they can be dangerous, and how you should go about avoiding them for the sake of your business website’s organic success.

What are the PBN Backlinks

PBN backlinks can be a perplexing bunch! They are perhaps the most infamous backlinks around, notorious in SEO circles for providing a bit of an “unfair advantage”.

This is because they come from websites – referred to as Private Blog Networks (PBN) – which are owned by an individual and used exclusively to backlink to their own sites. It’s like having your very own backlinking team that only works for you!

How to avoid PBN Backlinking

Avoiding backlinks from PBN’s (private blog networks) can be tricky. It usually involves a bit of research on your part, such as knowing what domain extensions are used for PBN backlinking and avoiding them.

Some even go so far as to look into the hosting provider of a backlink to make sure it does not come from a PBN. Whatever you do, always remember that quality backlinks are much more valuable than backlinks from these shadowy sources.

You risk getting permanently banned

If backlinks from PBNs are like ordering a Happy Meal for your website, think of Google as the strict parent who firmly prohibits their consumption. Google’s rigorous detection and enforcement of PBNs means that if you’re caught indulging, you risk getting permanently banned.

Focus on original backlinks

Let’s face reality head-on – backlinking can be a bit of a slog. You know what they say, there are no shortcuts! But backlinks don’t have to be so painful and tedious if you focus on original backlinks that others will want to naturally link to. Get creative in your backlinking – cast the net wide enough, and you might just land something special like backlinks PBNs.

Conclusion

So there you have it! PBN backlinks are bad news for your SEO and can actually harm your website ranking. If you’re thinking about using a PBN, think again – it’s not worth the risk. Now that you know all about PBNs, hopefully, you’ll steer clear of them and focus on more effective SEO strategies.

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