Best Etsy SEO Tool [2023]

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Welcome to the world of Etsy, where creativity meets commerce. Looking to boost your sales on this popular online marketplace? Then you need the best tools!

In this article, we’ll explore the top options and give you the tools you need to succeed. Keep reading to learn more!


What Is Etsy SEO?

Etsy is a leading online marketplace for selling unique and handcrafted goods. With over 81 million active buyers, the platform offers sellers an opportunity to showcase their products to a massive audience. 

However, with millions of sellers on the platform, standing out and getting found by potential buyers can be challenging. This is where Etsy SEO comes in.

Etsy SEO refers to the process of optimizing your Etsy shop and product listings to rank higher in Etsy’s search results. 

This is crucial because when shoppers search for products on Etsy, they usually only look at the first few pages of results. 

If your listings are not optimized for search, they are unlikely to be seen by potential buyers.

Etsy’s Best Practices for SEO

Before we dive into the best Etsy SEO tools, it’s essential to understand Etsy’s best practices for SEO. 

The following are some of the things you can do to optimize your Etsy shop and product listings:

1. Keyword Research

One of the most crucial aspects of Etsy SEO is keyword research. You need to identify the keywords and phrases that potential buyers are likely to use when searching for products similar to yours. 

You can use tools like Google Keyword Planner, EtsyRank, and Marmalead to research and find the best keywords for your listings.

2. Optimize Your Shop Sections

Your shop sections provide an opportunity to organize your listings and make it easier for buyers to find what they’re looking for. 

Ensure that your shop sections are organized in a logical manner and use relevant keywords in the section names and descriptions.

3. Optimize Your Product Titles

Your product titles should be clear, concise, and contain relevant keywords. Avoid using vague titles that do not describe your product correctly. 

For example, instead of using “Beautiful Necklace,” use “Handmade Silver Necklace with Turquoise Gemstones.”

4. Write Accurate and Descriptive Product Descriptions

Your product descriptions should be detailed, accurate, and include relevant keywords. 

Use bullet points to break down the features and benefits of your product, making it easier for buyers to understand what they’re buying.

5. Add High-Quality Images

High-quality images are essential for showcasing your products and attracting buyers. Ensure that your images are clear, well-lit, and show your product from different angles.

How to Pick an Etsy SEO Tool

Now that you understand Etsy’s best practices for SEO let’s dive into some of the best Etsy SEO tools you can use to optimize your shop and product listings.

1. EtsyRank

EtsyRank is a free tool that provides Etsy sellers with a suite of features to help them optimize their shop and product listings. 

It offers keyword research tools, shop stats tracking, and a product listing analyzer that helps you identify areas that need improvement.

2. Marmalead

Marmalead is a powerful Etsy SEO tool that provides keyword research and analysis, shop stats tracking, and competitor analysis. 

It offers a unique feature called the “Storm” that helps you identify popular search terms and trends on Etsy.

3. Erank

Eranks offers a suite of features to help you optimize your Etsy shop and product listings, including keyword research, listing analyzer, and competitor analysis. 

It also offers tools to help you optimize your Etsy shop sections and tags.

How Much Do Etsy SEO Tools Cost?

The cost of Etsy SEO tools varies depending on the tool and the features it offers. Some tools, like EtsyRank, are free, while others, like Marmalead, offer free and paid versions. 

The paid versions of Marmalead range from $19/month to $99/month, depending on the features you need.

What Are the 17 Best Etsy SEO Tools?

If you’re an Etsy seller, you know how important it is to optimize your shop and product listings for search. 

To help you out, we’ve compiled a list of the 17 best Etsy SEO tools that can help you improve your shop’s visibility and attract more buyers.

1. EtsyHunt

EtsyHunt is a free tool that helps you find trending keywords and phrases on Etsy. 

It provides keyword suggestions, search volume data, and trend analysis to help you optimize your shop and product listings for search.

2. Everbee

Everbee is an all-in-one tool for Etsy sellers that provides keyword research, product listing optimization, shop analytics, and sales tracking. 

It also offers a range of features to help you manage your shop and automate tasks.

3. Alura

Alura is a comprehensive Etsy SEO tool that provides keyword research, product listing optimization, shop analytics, and sales tracking. 

It also offers a range of features to help you manage your shop and automate tasks.

4. eRank

eRank is a powerful Etsy SEO tool that provides keyword research, product listing optimization, and shop analytics. 

It also offers a range of features to help you manage your shop and automate tasks. It has both free and paid versions.

5. Sale Samurai

Sale Samurai is an Etsy SEO tool that provides keyword research, product listing optimization, and shop analytics. 

It also offers a range of features to help you manage your shop and automate tasks. It has both free and paid versions.

6. Koalanda

Koalanda is an Etsy SEO tool that provides keyword research, product listing optimization, and shop analytics. 

It also offers a range of features to help you manage your shop and automate tasks. It has both free and paid versions.

7. Marmalead

Marmalead is a popular Etsy SEO tool that provides keyword research, product listing optimization, and shop analytics. 

It also offers a range of features to help you manage your shop and automate tasks. It has both free and paid versions.

8. Crest

Crest is an Etsy SEO tool that provides keyword research, product listing optimization, and shop analytics. 

It also offers a range of features to help you manage your shop and automate tasks. It has both free and paid versions.

9. MakerWords

MakerWords is an Etsy SEO tool that provides keyword research, product listing optimization, and shop analytics. 

It also offers a range of features to help you manage your shop and automate tasks. It has both free and paid versions.

10. Merch Titans

Merch Titans is an Etsy SEO tool that provides keyword research, product listing optimization, and shop analytics. 

It also offers a range of features to help you manage your shop and automate tasks. It has both free and paid versions.

11. Printful Keyword Scout

Printful Keyword Scout is an Etsy SEO tool that provides keyword research, product listing optimization, and shop analytics. 

It also offers a range of features to help you manage your shop and automate tasks. It has both free and paid versions.

12. Keyword Tool Dominator

Keyword Tool Dominator is an Etsy SEO tool that provides keyword research, product listing optimization, and shop analytics. 

It also offers a range of features to help you manage your shop and automate tasks. It has both free and paid versions.

13. Keysearch

Keysearch is an Etsy SEO tool that provides keyword research, product listing optimization, and shop analytics. 

It also offers a range of features to help you manage your shop and automate tasks. It has both free and paid versions.

14. Google Keyword Planner

Google Keyword Planner is a free keyword research tool that can help you find keywords and phrases that are relevant to your Etsy shop. 

While it’s not specifically designed for Etsy, it can still be a useful tool for identifying popular search terms and estimating search volume.

15. Ahrefs

Ahrefs is a powerful SEO tool that provides keyword research, competitor analysis, and backlink analysis. 

While it’s not specifically designed for Etsy, it can still be a useful tool for identifying high-ranking keywords and analyzing your competitors’ SEO strategies.

16. Keywords Everywhere

Keywords Everywhere is a browser extension that provides keyword data for a range of search engines, including Google and Etsy. 

It displays search volume, CPC, and competition data for each keyword, making it easy to identify high-value search terms.

17. Mangools KWFinder

Mangools KWFinder is an SEO tool that provides keyword research, competitor analysis, and SERP analysis. 

While it’s not specifically designed for Etsy, it can still be a useful tool for identifying long-tail keywords and analyzing your competitors’ SEO strategies.

FAQs About best etsy SEO tool

How do I maximize SEO on Etsy?

To maximize your shop’s SEO on Etsy, start by doing keyword research to identify relevant and popular search terms. 

Use those keywords in your product titles, tags, and descriptions, and optimize your images and shop sections for SEO as well. 

Use a tool like Marmalead or eRank to analyze your listings and track your keyword rankings over time.

Which tool is best for Etsy?

The best Etsy SEO tool for you depends on your specific needs and budget. 

Free tools like EtsyHunt and Keywords Everywhere can be a good starting point, while paid tools like Marmalead and Ahrefs offer more advanced features like competitor analysis and product listing optimization. 

Do your research and try out a few different tools to find the one that works best for you.

Can you do SEO on an Etsy store?

Yes, you can and should do SEO on your Etsy store to improve its visibility and attract more buyers. 

Use relevant keywords in your product titles, tags, and descriptions, and optimize your images and shop sections for SEO as well. 

Use a tool like Marmalead or eRank to analyze your listings and track your keyword rankings over time.

Is Marmalead or eRank better?

Marmalead and eRank are both popular Etsy SEO tools that offer a range of features for optimizing your shop’s visibility and sales. 

While Marmalead is generally considered to be more user-friendly and offer better customer support, eRank offers more advanced features like keyword tracking and listing analytics. 

Consider your specific needs and budget when choosing between the two.

What is the keyword ranking tool on Etsy?

Etsy does not offer a built-in keyword ranking tool, but third-party tools like Marmalead and eRank can track your keyword rankings and help you optimize your listings for better visibility and sales. 

These tools analyze your listings and track your keyword rankings over time, giving you insights into how to improve your shop’s SEO.

Final Thoughts About best etsy SEO tool

Optimizing your Etsy shop for SEO is crucial for attracting more buyers and increasing sales. 

With the right Etsy SEO tool, you can research keywords, analyze your listings, and track your keyword rankings over time to continuously improve your shop’s visibility and performance.

There are a variety of Etsy SEO tools available, each with its own set of features and pricing options.

From free tools like EtsyHunt and Keywords Everywhere to paid tools like Marmalead and Ahrefs, there is an Etsy SEO tool for every budget and need.

When choosing the best Etsy SEO tool for you, consider your specific goals, budget, and level of experience with SEO. 

With the right tool and a commitment to optimizing your shop for SEO, you can take your Etsy business to the next level and achieve greater success in the marketplace.

Julian Goldie

Julian Goldie

Hey, I'm Julian Goldie! I'm an SEO link builder and founder of Goldie Agency. My mission is to help website owners like you grow your business with SEO!

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WANT TO BOOST YOUR SEO TRAFFIC, RANK #1 & GET MORE CUSTOMERS?

Get free, instant access to our SEO video course, 120 SEO Tips, ChatGPT SEO Course, 999+ make money online ideas and get a 30 minute SEO consultation!

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