How To Check Number Of Backlinks To A Website


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Check Number Of Backlinks To A Website: Are your website’s backlinks multiplying like bunnies or hiding like introverts? 

In this article, we uncover the secrets of tracking those elusive connections, providing a short answer upfront. Stay tuned to boost your site’s SEO game!

Table of Contents

Understanding Backlinks

Backlinks, also known as inbound links or incoming links, are links that direct users from one webpage to another. 

They act as pathways connecting different websites across the vast landscape of the internet. 

Essentially, backlinks serve as endorsements or votes of confidence from one website to another.

Types of Backlinks in SEO

In the realm of SEO, backlinks can be classified into different types based on their origin and characteristics. Let’s explore the main types of backlinks:

1. Natural Backlinks

Natural backlinks are the most valuable type as they are earned organically. 

These links are created when other websites find your content useful, informative, or entertaining, and link back to it without any solicitation.

Natural backlinks are often a result of exceptional content that naturally attracts attention and earns recognition from the online community.

2. Manual Backlinks

Manual backlinks are acquired through deliberate efforts, such as outreach and link building strategies

Website owners actively seek opportunities to create backlinks by reaching out to other websites, guest posting, or participating in relevant online communities. 

While manual backlinks require effort, they can be a powerful tool for improving a website’s visibility when executed effectively.

3. Editorial Backlinks

Editorial backlinks are links that are voluntarily placed by website owners, editors, or content creators within the body of their content. 

These links are typically based on the relevance and value of the linked content to the readers. 

Editorial backlinks are highly valued as they indicate that the content has been deemed valuable and authoritative by others in the field.

4. Resource Backlinks

Resource backlinks are links that are created when a website provides valuable resources, such as guides, tools, or data, that others find useful and reference in their own content. 

These backlinks are a testament to the quality and usefulness of the provided resources, establishing the website as a reputable source of information.

The Mechanics of Backlinks

To understand how backlinks work, it is important to grasp the underlying mechanics. 

When a webpage contains a hyperlink to another webpage, it creates a pathway for users to navigate between the two sites. 

Search engine crawlers, also known as bots or spiders, follow these links to discover new content and index it in their databases.

When search engines encounter backlinks pointing to a specific webpage, they consider them as signals of the page’s popularity, relevance, and authority. 

The more backlinks a webpage has from reputable and authoritative sources, the higher its chances of ranking well on SERPs. 

However, it is not just the quantity of backlinks that matters; quality plays a pivotal role as well.

The Importance of Backlinks in SEO

Backlinks are a fundamental aspect of SEO, and their importance cannot be overstated. 

Here are a few reasons why backlinks are crucial for SEO success:

1. Improved Search Engine Rankings

Search engines view backlinks as indications of a website’s credibility and authority. 

Websites with a substantial number of high-quality backlinks are more likely to rank higher in search results, attracting increased organic traffic and visibility.

2. Increased Organic Traffic

Backlinks can act as bridges, driving traffic from other websites to yours. 

When a relevant and reputable website links to your content, it introduces a new audience to your website, potentially increasing your organic traffic.

3. Enhanced Online Reputation

Backlinks from reputable and authoritative websites serve as endorsements, vouching for the quality and credibility of your content. 

Such endorsements can bolster your online reputation and establish your website as a trusted source of information in your industry.

Qualities of High-Quality Backlinks

Not all backlinks are created equal. To maximize the benefits of backlinks, it is essential to focus on acquiring high-quality links. Here are some characteristics of high-quality backlinks:

1. Relevance

High-quality backlinks are relevant to the content of the linked webpage. 

They come from websites that operate in the same industry or share a similar theme, ensuring that the link contextually aligns with the destination page.

2. Authority

Backlinks from authoritative websites carry more weight in search engine algorithms. 

Authority is determined by factors such as the website’s trustworthiness, domain age, traffic, and overall reputation.

3. Diversity

A diverse backlink profile consisting of links from different domains and sources appears more natural and is generally favored by search engines. 

Aim for a variety of backlinks from different platforms, including blogs, news sites, social media, and industry-specific websites.

4. Organic Acquisition

Natural backlinks obtained without manipulative tactics or paid schemes are highly valued. Genuine endorsements from other websites demonstrate the authenticity and value of your content.

How to Check the Number of Backlinks to a Website

Checking the number of backlinks to a website is essential for understanding its link profile and assessing its SEO performance. Here is a step-by-step guide on how to accomplish this using the Semrush Backlink Analytics tool:

Step 1: Open Up The Semrush Backlink Analytics Tool

First, navigate to the Semrush website and access the Backlink Analytics tool. 

This tool provides comprehensive insights into a website’s backlink profile, allowing you to explore various aspects of its link-building strategy.

Step 2: Enter The Domain Whose Link Profile You Want To Analyze

Enter the domain name of the website you wish to analyze in the search bar provided. 

Make sure to input the complete domain URL, including the “http://” or “https://” prefix.

Step 3: Open Up The ‘Backlinks’ Tab To Dive Deep Into The Links

Once you’ve entered the domain, click on the “Backlinks” tab to access detailed information about the backlinks pointing to the website. 

This tab will display various metrics, such as the total number of backlinks, referring domains, and the types of backlinks.

Step 4: Analyze Anchor Texts On The ‘Anchors’ Tab

To gain insights into the anchor texts used in the backlinks, switch to the “Anchors” tab.

Here, you can explore the distribution of anchor texts and identify the keywords or phrases commonly associated with the website’s backlinks. 

This information can help you assess the relevance and diversity of the anchor texts in the link profile.

Step 5: Find Unique Referring Domains That Link On The ‘Referring Domains’ Tab

Navigate to the “Referring Domains” tab to identify the unique domains that are linking to the website. 

This tab provides a comprehensive list of referring domains, along with metrics such as the number of backlinks from each domain

By analyzing the referring domains, you can determine the diversity and authority of the websites linking to the target domain.

Step 6: See Which Pages Are The Most Linked To On The ‘Indexed Pages’ Tab

Switch to the “Indexed Pages” tab to discover which specific pages of the website have the highest number of backlinks. 

This tab provides insights into the internal pages that have attracted the most external linking, indicating the content that resonates most with other websites. 

Understanding which pages are highly linked to can help you optimize your link-building and content strategies.

Step 7: Compare The Link Profiles Of Up To Five Domains

If you want to compare the backlink profiles of multiple domains, Semrush allows you to do so. 

Utilize the comparison feature to assess how different websites stack up in terms of their backlink metrics, such as the number of backlinks, referring domains, and anchor text distribution. 

This comparison can provide valuable insights into the competition and help refine your own link-building strategies.

By following these steps using the Semrush Backlink Analytics tool, you can effectively check the number of backlinks to a website, gain a comprehensive understanding of its link profile, and make informed decisions to enhance its SEO performance.

How to Check for Toxic Links

Checking for toxic links is crucial to maintain a healthy and penalty-free backlink profile for your website. Follow these steps using the Semrush Backlink Audit tool to identify and analyze toxic links:

Step 1: Open Up The Semrush Backlink Audit Tool and Set Up Your Audit

Access the Semrush website and navigate to the Backlink Audit tool. Set up a new audit by entering your domain name and configuring the necessary settings. 

The tool will start analyzing your backlink profile and identifying potential toxic links.

Step 2: See an Overview of Your Site’s Link Toxicity

Once the audit is complete, you will be presented with an overview of your site’s link toxicity. 

This summary will provide you with key metrics and insights into the overall health of your backlink profile. 

Pay attention to the toxic score, which indicates the severity of toxic links pointing to your website.

Step 3: Audit Your Site’s Toxic Links

Click on the “Toxic Links” section to view the specific toxic links identified by the tool. 

The Backlink Audit tool employs various algorithms and metrics to evaluate the toxicity of each link. 

It takes into account factors such as spam indicators, low-quality websites, and potential penalties from search engines.

Review the list of toxic links and analyze the details provided for each link, such as the toxic score, source URL, and anchor text. Take note of any potentially harmful patterns or common sources of toxic links.

To further investigate a specific toxic link, click on it to access more detailed information. 

The tool may provide additional insights, such as referring domains, historical data, and possible reasons for the link’s toxicity.

Step 4: Take Action on Toxic Links

Based on the information provided by the Backlink Audit tool, it’s time to take action on the identified toxic links. Here are a few options:

  1. Disavow the Toxic Links: If you believe that certain links are genuinely harmful and could negatively impact your website’s SEO, you can create a disavow file. This file lists the toxic links you want search engines to disregard. Submit the disavow file to the respective search engines (e.g., Google’s Disavow Links Tool) to indicate that you don’t want these links to be considered when evaluating your site’s rankings.
  2. Request Removal: For toxic links coming from low-quality or spammy websites, you can reach out to the webmasters and request the removal of those links. Provide them with the necessary information and politely ask for the link to be taken down.
  3. Improve Link Profile: Focus on building a strong and diverse backlink profile by acquiring high-quality, relevant, and natural links. Engage in effective link building strategies, such as creating valuable content, guest blogging on reputable websites, and fostering relationships with authoritative sources in your industry.

Regularly monitor your backlink profile and repeat the toxic link-checking process to ensure a clean and healthy link profile over time.

By following these steps using the Semrush Backlink Audit tool, you can efficiently check for toxic links, understand their impact on your website’s SEO, and take appropriate measures to safeguard and improve your backlink profile.

FAQs About Check Number Of Backlinks To A Website

How do I get dofollow backlinks?

To obtain dofollow backlinks, you need to focus on creating high-quality content that other websites find valuable and worth linking to. 

Guest blogging on authoritative websites within your industry, participating in relevant online communities, and building relationships with influencers can also help you secure dofollow backlinks.

What is the difference between dofollow and backlinks?

Dofollow backlinks are links that allow search engine crawlers to follow and pass link authority from the referring website to the linked website. 

On the other hand, backlinks, in general, refer to any links that point from one webpage to another. 

Not all backlinks are dofollow; some may have a nofollow attribute, which instructs search engines not to pass link authority.

What is a dofollow backlink?

A dofollow backlink is a hyperlink that allows search engine crawlers to follow the link and pass link authority from the referring website to the linked website. 

These links contribute to the SEO value and ranking potential of the linked website.

Where can I get free dofollow backlinks to quickly rank my website?

Obtaining high-quality dofollow backlinks for free requires effort and strategic tactics. 

You can start by creating valuable content and reaching out to relevant websites in your niche, requesting them to consider linking to your content. 

Participating in industry forums and online communities, submitting guest posts, and leveraging social media platforms can also help you earn dofollow backlinks organically.

How do I submit backlinks to SEO?

You cannot directly submit backlinks to search engines for SEO purposes. Instead, you need to focus on creating valuable content and acquiring natural backlinks from reputable websites. 

By implementing effective link-building strategies and producing high-quality content, you increase the likelihood of other websites linking to your content, which can positively impact your SEO.

How do I automatically generate backlinks?

It is not recommended to rely on automatic or artificial methods to generate backlinks. Search engines are sophisticated and can detect manipulative tactics. 

Instead, focus on creating valuable content, engaging with your target audience, building relationships with influencers and webmasters, and implementing ethical link-building strategies to naturally earn backlinks.

Can you list 3 types of backlinks?

Certainly! Here are three common types of backlinks:

  1. Natural Backlinks: These are organic links earned when other websites find your content valuable and link to it without solicitation.
  2. Manual Backlinks: These backlinks are acquired through deliberate efforts, such as outreach and link-building strategies, by actively seeking opportunities to create backlinks.
  3. Editorial Backlinks: These are voluntary links placed within the content by website owners, editors, or content creators based on the relevance and value of the linked content.

Can backlinks hurt SEO?

In general, backlinks themselves do not harm SEO. However, low-quality or spammy backlinks from irrelevant or untrustworthy websites can have a negative impact on SEO. 

It is important to focus on acquiring high-quality and relevant backlinks from reputable sources to maintain a healthy and beneficial backlink profile.

Do backlinks still matter for SEO?

Yes, backlinks still play a crucial role in SEO. While search engines consider various factors for ranking websites, backlinks remain a significant signal of a website’s credibility and authority. 

High-quality backlinks from authoritative websites can positively influence a website’s visibility and search engine rankings.

How can I tell if a link is dofollow?

To determine if a link is dofollow, you can inspect the HTML code of the webpage. 

Look for the “rel” attribute of the link. If the attribute value is empty or contains “dofollow,” it signifies that the link is dofollow. 

However, keep in mind that some websites may use JavaScript or other techniques to hide the true nature of the link.

Final Thoughts About Check Number Of Backlinks To A Website

In conclusion, checking the number of backlinks to a website is an essential aspect of SEO analysis and strategy. 

Understanding the quantity and quality of backlinks can provide valuable insights into a website’s online presence, authority, and search engine rankings. 

By using tools like Semrush Backlink Analytics, website owners can gain a comprehensive view of their backlink profiles, assess the relevance and diversity of links, and identify potential toxic links. 

Armed with this information, they can make informed decisions to optimize their link-building efforts, disavow harmful links, and enhance their overall SEO performance. 

Regularly monitoring and evaluating backlinks is crucial for maintaining a strong online presence and staying competitive in the digital landscape.

Julian Goldie

Julian Goldie

Hey, I'm Julian Goldie! I'm an SEO link builder and founder of Goldie Agency. My mission is to help website owners like you grow your business with SEO!

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