How To Build Quality Backlinks with Infographs [2023]


Get free, instant access to our SEO video course, 120 SEO Tips, ChatGPT SEO Course, 999+ make money online ideas and get a 30 minute SEO consultation!

Just Enter Your Email Address Below To Get FREE, Instant Access!

Want to build quality backlinks and add a dash of visual appeal to your website? Look no further than infographics! In this article, we’ll show you How To Build Quality Backlinks with Infographs that effortlessly attract backlinks. Stay tuned for our step-by-step guide and unleash your link-building superpowers!

What are Infographics?

Infographics are visual representations of information, data, or knowledge. 

They combine text, images, and design elements to present complex ideas in a concise and visually appealing manner. 

Infographics can be used to convey statistical data, step-by-step processes, comparisons, timelines, and much more. 

By utilizing eye-catching visuals, infographics make it easier for readers to grasp and retain information.

Why Use Infographics to Promote Your Website?

Infographics have gained significant popularity in recent years due to their effectiveness in conveying information and engaging audiences. 

Here are three key reasons why infographics are a powerful tool for promoting your website:

1. Humans are Visual Creatures

As humans, we are naturally drawn to visuals. Our brains process visual information more quickly and effectively than plain text. 

Infographics leverage this innate tendency by presenting information in a visually stimulating manner. 

By incorporating attractive colors, icons, charts, and illustrations, infographics capture attention and make your content more appealing and memorable.

2. Easy to Digest

With the ever-increasing influx of information, people have limited time and attention spans. Infographics offer a concise and organized way of presenting information. 

By breaking down complex concepts into bite-sized, easily understandable chunks, infographics enable readers to absorb information quickly. 

This ease of consumption increases the chances of your content being read and shared.

3. Highly Shareable

In the age of social media, shareability is a significant factor in the success of any content. Infographics are highly shareable due to their visual appeal and the value they provide. 

When you create an informative and visually stunning infographic, people are more likely to share it on their social media platforms, blogs, and websites. 

This sharing generates backlinks to your website, which not only boosts your search engine rankings but also drives relevant traffic.

How to Create an Infographic

Now that we understand the power of infographics, let’s explore the step-by-step process of creating an infographic that effectively builds quality backlinks:

1. Choose a Compelling and Relevant Topic

To create an impactful infographic, you need to select a topic that resonates with your target audience. 

Consider the interests and pain points of your audience and identify a subject that aligns with your website’s niche. 

By addressing a topic that is both compelling and relevant, you increase the chances of your infographic being shared and linked to.

2. Think About the Audience

Understanding your target audience is key to crafting an infographic that resonates with them. Consider their demographics, preferences, and knowledge level. 

Are they beginners seeking introductory information, or are they experts looking for advanced insights? 

Tailor your content and design elements to cater to their needs and expectations.

3. Write Your Story

Every infographic tells a story. Once you have your topic and audience in mind, outline the key points and structure the flow of information. 

Begin with a captivating headline and introduction that hooks the reader. Then, organize the information into sections or steps, ensuring a logical progression. 

Use clear and concise language, supporting your points with relevant data or examples. Remember to incorporate your target keyword naturally throughout the text for SEO optimization.

4. Design

When it comes to designing an infographic, the first step is to clearly define your objective and target audience.

Determine the purpose of your infographic and the key message you want to convey. Are you trying to educate, entertain, or persuade your audience? Once you have a clear objective in mind, you can proceed with the design process.

Promoting Your Infographic (and Generating High-Quality Backlinks)

Now that you have created a compelling infographic, it’s time to promote it and generate high-quality backlinks. 

Here are five effective strategies to get your infographic noticed and build valuable backlinks:

Step 1: Make Your Infographic Easily Shareable with Sumo’s Image Sharer Plugin

One of the easiest ways to encourage social sharing of your infographic is by using Sumo’s Image Sharer Plugin. 

This plugin adds social sharing buttons to your infographic, allowing visitors to easily share it on various social media platforms with just a click. 

By making sharing effortless, you increase the chances of your infographic being spread and linked back to your website.

Step 2: Generate an Embed Code for Your Infographic

To encourage others to embed your infographic on their websites or blogs, provide them with an embed code. 

An embed code is a snippet of HTML that people can copy and paste into their webpages to display your infographic. 

Include a clear call-to-action inviting users to embed the infographic and mention that you appreciate attribution with a link back to your website. 

This way, when others use the embed code, you earn valuable backlinks as the infographic is displayed on different websites.

Step 3: Submit Your Infographic to Infographic Submission Sites

There are several infographic submission sites where you can showcase your infographic to a broader audience. 

These sites specialize in curating and featuring infographics, making them accessible to a wide range of users who are specifically interested in visual content. 

Submit your infographic to popular submission sites like, Infographic Journal, and Infographics Archive. 

Include a compelling description and relevant tags, and ensure you provide a backlink to your website for proper attribution and backlink generation.

Step 4: Promote Your Infographic on Reddit

Reddit is a vibrant online community with various subreddits dedicated to different topics and interests. 

Look for relevant subreddits related to your infographic’s topic and engage with the community. 

Share your infographic by creating a post that provides valuable information and invites discussion. 

Be transparent about your involvement, and avoid being overly promotional. If your infographic is genuinely valuable and sparks interest, Reddit users may upvote and share it, leading to backlinks and increased exposure.

Step 5: Try the Guestographic Link Building Method

The Guestographic link building method, popularized by Brian Dean of Backlinko, combines guest posting and infographics to generate backlinks. 

Identify authoritative websites or blogs in your industry that accept guest posts and have a suitable audience for your infographic. 

Reach out to them with a well-crafted pitch that highlights the value your infographic can provide to their readers. 

Offer to create a unique guest post centered around the infographic and provide them with the embed code. 

This mutually beneficial approach can lead to high-quality backlinks as the guest post gets published, along with increased exposure for your infographic.

Remember, building high-quality backlinks requires a strategic and proactive approach. 

Focus on promoting your infographic to relevant audiences and communities where it can provide value. 

Encourage social sharing, utilize infographic submission sites, leverage platforms like Reddit, and explore guest posting opportunities. 

By implementing these strategies, you can amplify the reach of your infographic, generate valuable backlinks, and drive organic traffic to your website.

How to Get Backlinks from Infographics

Building backlinks from infographics can be a powerful strategy for improving your website’s search engine rankings and increasing organic traffic. 

Here are ten effective steps to help you get backlinks from infographics:

1. Pick a High Traffic Keyword

Start by selecting a high traffic keyword that is relevant to your infographic’s topic. 

Conduct keyword research to identify popular search terms that align with your target audience’s interests and search intent. 

Choosing the right keyword will increase the chances of your infographic being discovered and linked to by authoritative websites.

2. Create a Great Infographic for Backlinks

Invest time and effort into creating a visually appealing and informative infographic. 

Ensure that it presents valuable information in a clear and engaging manner. 

Use eye-catching colors, icons, and illustrations to enhance its visual appeal. 

Craft compelling and concise text that supports the visuals and includes your target keyword naturally. 

A great infographic will attract attention and entice others to link back to it.

3. Post the Infographic On Your Website

Publish the infographic on your website or blog as a dedicated page. 

Make sure the page is optimized for search engines by including the keyword in the page title, URL, headings, and meta description. 

Provide a concise introduction that entices visitors to explore the infographic further.

4. Put an Embed Code On the Page for Easy Backlinks

Include an embed code on the infographic’s page to make it easy for others to share and embed your infographic on their websites or blogs.

The embed code should contain a snippet of HTML that others can copy and paste onto their webpages, ensuring that the infographic is properly attributed to your website. 

This facilitates backlink generation as your infographic gets displayed on various external websites.

5. Submit the Infographic to Infographic Submission Sites

Submit your infographic to popular infographic submission sites that have a significant user base and attract relevant audiences. 

Examples include, Infographic Journal, and Infographics Archive. 

Each submission site may have specific guidelines, so ensure you follow them when submitting your infographic. 

Include a brief and captivating description, relevant tags, and a backlink to your website for proper attribution and backlink generation.

6. Tell Influencers About the Infographic

Identify influencers, bloggers, or thought leaders in your industry who have a substantial following and are likely to find your infographic valuable. 

Reach out to them directly via email or social media and introduce your infographic. 

Explain how it can provide value to their audience and why you think they should consider sharing or linking to it. 

Personalize your outreach and highlight the unique aspects of your infographic that make it worth their attention.

7. Do Email Outreach

Expand your outreach efforts by contacting website owners, bloggers, and content creators who have a relevant audience. 

Craft personalized emails introducing your infographic and explaining how it aligns with their content or website. 

Emphasize the value your infographic brings to their readers and propose collaboration opportunities, such as featuring your infographic in a guest post or as a resource on their website. 

Encourage them to share or link to your infographic if they find it valuable.

8. Guest Blogging for Backlinks

Look for guest blogging opportunities on authoritative websites within your industry. 

Offer to create a guest post centered around your infographic, providing additional insights or context. 

Incorporate the infographic within the guest post and include an embed code or a link back to the infographic’s page on your website. 

Guest blogging allows you to reach new audiences and earn backlinks from reputable sources.

9. Write a Press Release About the Infographic

Craft a compelling press release highlighting the key findings, insights, or benefits presented in your infographic. 

Distribute the press release through reputable online platforms or to industry-specific media outlets. Include a link back to the infographic’s page on your website. 

A well-written press release can attract the attention of journalists, bloggers, and news outlets who may feature your infographic in their articles, providing valuable backlinks and increasing its exposure.

10. Get Backlinks from Design Feedback Sites

Submit your infographic to design feedback sites or communities where designers and creative professionals gather to share their work and provide feedback.

 Websites like Dribbble or Behance allow you to showcase your infographic to a highly engaged audience. 

Encourage users to leave comments, share their thoughts, and provide feedback. 

Some users may be website owners or bloggers who could potentially link back to your infographic if they find it relevant and valuable.

By following these ten steps, you can effectively promote your infographic and generate high-quality backlinks. 

Remember to focus on creating a visually appealing and informative infographic, optimize your webpage for search engines, and actively reach out to influencers, bloggers, and website owners who can help amplify its reach. 

Building backlinks from infographics takes time and effort, but the rewards in terms of improved search engine rankings and increased organic traffic make it a worthwhile strategy for promoting your content and expanding your online presence.

FAQs About How To Build Quality Backlinks with Infographs

Do infographics boost SEO?

Yes, infographics can boost SEO. Infographics are highly shareable and visually appealing, which can attract more traffic to your website. 

When people share your infographic and link back to your site, it increases your backlink profile, which is a crucial ranking factor for search engines.

How do you use infographics for SEO?

To use infographics for SEO, follow these steps:

  1. Choose a relevant topic for your infographic.
  2. Research and gather accurate data and statistics.
  3. Design an eye-catching and informative infographic.
  4. Optimize the infographic’s file name, alt text, and description with relevant keywords.
  5. Embed the infographic on your website and optimize the page for SEO.
  6. Share the infographic on social media and relevant platforms to increase visibility and backlinks.

What are the two quality factors for backlinks?

The two quality factors for backlinks are:

  1. Authority: Backlinks from authoritative and reputable websites carry more weight and are considered higher quality.
  2. Relevance: Backlinks from websites that are topically relevant to your own website’s content are more valuable in terms of SEO.

How to create 1,000 backlinks?

Creating 1,000 backlinks requires a strategic approach and should be done organically over time. Avoid spammy tactics that can harm your SEO. 

Here are some legitimate ways to build backlinks:

  1. Guest blogging on reputable websites.
  2. Creating and promoting valuable content that naturally attracts backlinks.
  3. Participating in industry-specific forums and online communities.
  4. Building relationships with influencers and bloggers who can link to your website.
  5. Submitting your website to relevant directories. Remember, the quality of backlinks is more important than quantity.

Does Google like infographics?

Yes, Google appreciates well-designed and informative infographics. 

Google considers user experience and the value provided to users when ranking websites. 

If your infographic is relevant, engaging, and attracts backlinks, it can positively impact your search rankings.

What are the rules of infographic?

The rules of creating an effective infographic include:

  1. Keep it visually appealing with a clear and logical flow.
  2. Use concise and easy-to-understand text.
  3. Use colors, icons, and illustrations that enhance comprehension.
  4. Ensure the infographic is accurate and based on reliable data.
  5. Optimize the infographic for sharing and embedding to encourage backlinks.
  6. Make sure the infographic is mobile-friendly for a broader audience reach.

What is infographic creation in SEO?

Infographic creation in SEO refers to the process of designing and developing visually compelling graphics that present information or data in an engaging manner. 

Infographics are used to attract attention, increase website traffic, and build backlinks, which ultimately contribute to improved search engine optimization.

Can you put links in an infographic?

Yes, you can include links in an infographic. 

Adding relevant and contextual links within the infographic can provide additional information or direct readers to related resources. 

You can use clickable elements or include a call-to-action at the end of the infographic, encouraging viewers to visit your website or explore further content. 

Ensure that the links are properly formatted and functional when embedding the infographic on your website or sharing it on other platforms.

Final Thoughts About How To Build Quality Backlinks with Infographs

In conclusion, leveraging infographics to build quality backlinks is a smart strategy for enhancing your website’s visibility and SEO. 

Infographics have the power to engage users, attract shares, and generate valuable backlinks from authoritative sources. 

By creating visually appealing and informative infographics, optimizing them for search engines, and promoting them through various channels, you can increase the chances of earning high-quality backlinks. 

Remember to focus on providing value, choosing relevant topics, and reaching out to influencers and industry-specific communities. 

Building backlinks through infographics requires effort and persistence, but the rewards in terms of improved rankings, increased traffic, and expanded online presence make it a worthwhile investment.

Julian Goldie

Julian Goldie

Hey, I'm Julian Goldie! I'm an SEO link builder and founder of Goldie Agency. My mission is to help website owners like you grow your business with SEO!

Leave a Comment


Get free, instant access to our SEO video course, 120 SEO Tips, ChatGPT SEO Course, 999+ make money online ideas and get a 30 minute SEO consultation!

Just Enter Your Email Address Below To Get FREE, Instant Access!