Medium Backlinks: Unleashing the Power of Connection


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Want to boost your website’s visibility and enjoy the sweet taste of SEO success? Well, my friend, it’s time to dive into the world of Medium Backlinks! 

In this article, we’ll unravel the mystery behind these magical connections and discover how they can skyrocket your online presence. 

Ready to level up? Let’s go!

Are Backlinks Dofollow?

When discussing medium backlinks, a fundamental question arises: are these backlinks dofollow or nofollow? 

To comprehend the answer, it’s crucial to understand the distinction between dofollow and nofollow backlinks.

Dofollow vs. No-follow Backlinks

Dofollow backlinks, as the name suggests, actively transmit the SEO value of the linking site to the linked-to website. 

They signal search engines to follow the link, thereby contributing to the linked website’s ranking and authority. 

On the other hand, nofollow backlinks, as their name implies, possess an attribute that instructs search engines not to follow the link. 

As a result, the linked website does not benefit from the SEO juice of the linking domain.

Medium Backlinks: Do-follow or No-follow?

Now, let’s unravel the mystery surrounding the nature of medium backlinks. In the case of, the default behavior of backlinks is nofollow. 

This means that when you include a link to your website within a Medium article or publication, search engines are instructed not to follow that link for SEO purposes. 

Consequently, from an SEO perspective, these backlinks do not directly contribute to your website’s ranking or authority.

Do Links on Medium Carry Any SEO Value?

While medium backlinks are nofollow by default, they still hold substantial value for your digital presence. Let’s delve deeper into the reasons behind their importance:

  1. Increased Exposure and Branding: Publishing quality content on Medium allows you to tap into its vast community of readers and writers. By including your website’s link in your articles, you can attract the attention of readers who may be interested in exploring more of your work.
  2. Referral Traffic: Even though medium backlinks may not impact SEO directly, they can generate valuable referral traffic. When users discover your content on Medium and click on the link to your website, they become potential visitors and customers.
  3. Social Signals: Medium is a platform known for its social engagement. When readers find your content informative or engaging, they are likely to share it on social media platforms. These social signals, such as likes, shares, and comments, indirectly contribute to your content’s visibility and potential reach.
  4. Building Authority and Credibility: Publishing insightful and well-researched articles on Medium establishes you as an authority in your niche. This, in turn, enhances your reputation and credibility, which can positively impact your website’s overall perception.

While medium backlinks may not directly influence your website’s search engine rankings, the indirect benefits they offer should not be overlooked. 

Their potential to attract traffic, enhance brand recognition, and establish authority can greatly contribute to your digital success.

Benefits of No-Follow Backlinks from Medium

Understanding No-Follow Backlinks

Before we dive into the benefits, let’s briefly understand what no-follow backlinks are.

In the world of search engine optimization, no-follow backlinks are links that include a special attribute called “rel=nofollow” in their HTML code. 

This attribute tells search engines not to pass any SEO value from the linking webpage to the linked webpage. In other words, search engines do not consider these links as endorsements or recommendations.

The Context of Medium Backlinks

Medium is an online publishing platform that allows users to share their thoughts, stories, and expertise with a wide audience. 

It has gained significant popularity among writers, bloggers, and content creators due to its user-friendly interface and vast readership. 

When it comes to backlinks, Medium offers both do-follow and no-follow options. 

By default, external links added within Medium articles are set as no-follow, meaning they do not contribute directly to SEO.

Building Credibility and Brand Awareness

While no-follow backlinks from Medium may not directly impact search engine rankings, they can still offer valuable benefits. 

One such advantage is the opportunity to build credibility and brand awareness

When you publish content on Medium and include links to your website or blog, even if they are no-follow, you expose your brand to a large and diverse audience. 

If your content resonates with readers, they may be inclined to explore your website, learn more about your brand, and potentially become loyal followers or customers.

Driving Referral Traffic

No-follow backlinks from Medium can also be a source of referral traffic. 

When users read an engaging article on Medium and come across a link to your website, they may click on it out of curiosity or interest. 

While search engines may not consider these links for SEO purposes, the direct traffic generated from Medium can still be valuable. 

By optimizing your content on Medium and providing compelling calls-to-action, you can increase the likelihood of readers clicking through to your website, exploring your offerings, and potentially converting into leads or customers.

Amplifying Content Reach

Medium is known for its wide reach and active community. When you publish content on the platform, you tap into an existing audience that is actively seeking informative and engaging articles. 

Even if the backlinks are no-follow, they can still amplify the reach of your content. 

If your article resonates with Medium’s readership, it can garner likes, shares, and comments, increasing its visibility within the platform. 

This increased visibility can lead to further engagement, exposure, and even the potential for your content to go viral. 

Therefore, even though the direct SEO benefits may be limited, the exposure gained from no-follow backlinks on Medium can still be valuable in terms of expanding your content’s reach.

Medium Link Building Guide

1. Create a Medium Account

To get started with link building on Medium, you need to create an account. Sign up for a Medium account using your email or social media credentials. 

Choose a username that reflects your brand or personal identity to establish a recognizable presence on the platform.

2. Put a Backlink In Your Medium Profile Bio

After creating your Medium account, optimize your profile by including a backlink in your bio. 

In the bio section, briefly introduce yourself and your website, and add a hyperlink to your desired landing page. 

This backlink will direct Medium users to your website and potentially improve your website’s traffic and visibility.

3. Syndicate an Article with a Canonical Backlink

To leverage your existing content, syndicate an article from your website onto Medium. 

Ensure that the syndicated article includes a canonical backlink, which signals to search engines that your original website holds the primary version of the content. 

This strategy can help drive traffic to your website while maintaining the SEO value of the backlink.

4. Repurpose a Section of Your Content with a Backlink

Identify sections of your existing content that can stand alone as informative and valuable articles. 

Repurpose these sections into standalone articles on Medium and include relevant backlinks within the content. 

This approach allows you to provide value to Medium users while strategically placing backlinks that drive traffic to your website.

5. Create Original Content for Medium with Backlinks

Another effective strategy is to create original content specifically for Medium. 

Craft engaging articles, blog posts, or thought pieces that align with your expertise or niche. 

Within the content, incorporate relevant backlinks that supplement the information provided and direct readers to relevant pages on your website. 

This approach not only builds backlinks but also establishes your credibility within the Medium community.

6. Find Potential Collaborators for Backlinks

Collaboration is a powerful way to build backlinks on Medium. Identify other Medium users or content creators within your industry or niche who have a substantial following or influence. 

Reach out to them and propose collaboration opportunities such as co-authoring an article or exchanging backlinks. 

This collaborative effort allows you to tap into their audience and gain exposure for your website.

7. Pitch a Medium Publication to Get Your Content Featured

Medium features numerous publications that curate and showcase high-quality content. Research and identify relevant Medium publications in your niche. 

Craft a compelling pitch outlining the value your content can bring to their publication. 

If accepted, your content will be featured, providing exposure to a wider audience and potential backlink opportunities within the article or bio.

8. Share Your Medium Links On Your Blog

Utilize your existing blog or website to promote your Medium articles. 

Write a brief introduction or summary of the content and embed or hyperlink the Medium article within your blog post. 

This cross-promotion strategy helps drive traffic to your Medium articles while keeping your website visitors engaged with valuable content.

9. Share Your Medium Links On Social Media Sites

Harness the power of social media platforms to amplify the reach of your Medium articles. 

Share links to your Medium content on platforms like Twitter, Facebook, LinkedIn, or industry-specific communities. 

Craft engaging captions or descriptions to entice users to click on the link and explore your Medium articles. 

This social media promotion can generate additional traffic, engagement, and potential backlinks.

10. Stay Active On Medium

Consistency is key on Medium. Stay active by regularly publishing valuable content, engaging with other users’ articles through thoughtful comments, and participating in relevant discussions.

Active involvement establishes your presence within the Medium community, increases the chances of your content being discovered, and potentially leads to collaboration and backlink opportunities.

FAQs About Medium Backlinks

Is good for backlinks? can be a valuable platform for backlinks. 

While the default setting for external links on Medium is no-follow, they can still drive referral traffic, enhance brand visibility, and amplify content reach. 

While the direct SEO benefits may be limited, the exposure gained from Medium backlinks can still be beneficial.

Are Medium links good for SEO?

Medium links can contribute to SEO indirectly by driving referral traffic and increasing brand visibility. 

While these links may not pass direct SEO value, they can still generate engagement, social signals, and potential opportunities for collaboration and backlinks from other websites. 

Utilizing Medium strategically as part of a holistic SEO strategy can yield positive results.

Which backlinks should be avoided?

Backlinks from low-quality or spammy websites should be avoided.

These links can harm your website’s SEO and reputation. 

It’s important to focus on acquiring backlinks from authoritative, relevant, and reputable sources. 

Quality matters more than quantity when it comes to backlinks, so it’s crucial to prioritize securing high-quality backlinks from trustworthy websites.

How do you get a do-follow link from Medium?

By default, external links added within Medium articles are set as no-follow. Currently, there is no direct way to obtain do-follow links from Medium. 

However, you can still leverage Medium’s platform to gain visibility, drive traffic, and engage with a wider audience. 

Focus on creating valuable content and promoting it through other channels to attract organic backlinks from authoritative websites.

Is Medium better than Wix?

Medium and Wix serve different purposes. Medium is a content publishing platform that allows users to share their thoughts, stories, and expertise. 

It has a built-in community and offers exposure to a wide audience. 

On the other hand, Wix is a website builder that allows you to create and customize your own website. 

The choice between Medium and Wix depends on your specific needs and goals.

Can you post affiliate links on

Yes, you can post affiliate links on However, it’s essential to comply with Medium’s guidelines and policies regarding affiliate marketing. 

Ensure that your affiliate links are relevant to the content you are sharing and provide value to the readers. 

Avoid excessive or spammy affiliate linking, as it may violate Medium’s terms of service.

Does Medium rank on Google?

Yes, Medium articles have the potential to rank on Google and other search engines. However, ranking depends on various factors such as the quality of the content, keyword optimization, relevance, and competition. 

Properly optimizing your Medium articles with relevant keywords, engaging content, and valuable insights can increase the chances of ranking on search engine result pages.

Which URL is best for SEO?

When it comes to URLs, it’s important to prioritize readability and relevance for both users and search engines. 

A URL that accurately reflects the content of the page and includes relevant keywords can positively impact SEO. 

Avoid using lengthy or complex URLs with unnecessary parameters or symbols. Opt for concise, descriptive, and keyword-rich URLs for better SEO performance.

Which domain is best for SEO?

There is no single “best” domain for SEO, as it depends on various factors such as your business type, target audience, and marketing strategy. 

However, it’s generally recommended to choose a domain that is relevant, memorable, and reflects your brand or business. 

Additionally, ensure that your domain is mobile-friendly, secure (HTTPS), and optimized for search engines.

Final Thoughts About Medium Backlinks

In conclusion, Medium backlinks can play a significant role in your overall SEO strategy. 

While they may not directly impact your website’s search engine rankings, they offer several valuable benefits. 

Medium provides a platform to showcase your expertise, attract a wider audience, and drive referral traffic to your website. 

The exposure gained from Medium can lead to collaboration opportunities, brand recognition, and potential backlinks from other reputable websites. 

By leveraging Medium strategically and producing high-quality content, you can harness its power to enhance your online visibility, establish credibility, and ultimately contribute to the success of your SEO efforts.

Julian Goldie

Julian Goldie

Hey, I'm Julian Goldie! I'm an SEO link builder and founder of Goldie Agency. My mission is to help website owners like you grow your business with SEO!

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