Why Reddit Backlinks For SEO Are TRASH! (2021)


It may seem like a great idea to look for free SEO backlinks on Reddit.

You’ve probably heard of people getting tons of “legit” traffic from Reddit with very little effort, and you’re wondering if this is going to work for you too.

Plus, Reddit has a high domain authority, and it would make sense that it should be helpful for SEO.

But don’t rush to build your Reddit profile.  Reddit backlinks are not what you think they are.

They’re actually a big waste of time when it comes to SEO, and for multiple reasons that I’ll address below.

The reality is that they don’t count for much when it comes to authority and link juice for your website’s SEO.

Why Forum (Reddit) backlinks won’t help

Your posts are easily downvoted and marked as spam on Reddit.

This is because Reddit users downvote or spam any type of post that they deem useless or irrelevant to the subreddit’s community.

Reddit users will only upvote useful and informative content that they deem “entertaining” or “funny”.

So if you’re looking for a way to get tons of free traffic from Reddit, then it’s not going to happen.

Secondly, Reddit users are vicious freaks who are always vigilant to catch spammers.

If they think you’re spamming their subreddits with useless content, then they will make sure you get banned from the platform for eternity.

And it’s not just that. Reddit uses a user reputation system (called Karma) to ensure that users only engage in healthy and productive discussions.

This means that you need to build Karma on Reddit before submitting links to your website or blog posts.  

If you have low karma, then most likely your post will be marked as spam because users don’t take kindly to low-karma accounts posting self-promotional content on their subreddits.

Most of the links you build on forums (Reddit) are going to be marked as nofollow links

This is a piece of code: <a href=”https://www.website.com/”rel=”nofollow”>Link Text </a> automatically generated on Reddit’s website that basically says don’t pass any link juice or authority from Reddit’s website to yours.

This means that Reddit is not going to help your website rank higher on Google.

The majority of people don’t even know what nofollow links are (unless they’re professional link builders), but if you’re serious about SEO then it’s good for you to understand the basics.

Google also says no to forum backlinks

In fact, Google is looking to penalize sites with forum backlinks.

That’s because these links aren’t editorially placed (they’re generated by users), and Google finds them spammy (unnatural links).  

So if you want to stay in Google’s good graces, try not to get forum backlinks for SEO link building.

Just don’t do it.

Here’s a link to Google’s post about it.

Here’s how you should build your backlinks instead

If you’re looking for ways to get tons of traffic through link building on Reddit, then what you should really focus on is finding niche forums that are relevant to your industry, and provide MASSIVE value to these communities.

This could be in the form of tutorials, giveaways that provide value to your visitors, tons of useful resources for these communities etc.

So long as it’s not a blatant attempt or just a link to your website buried somewhere in the post.

It’s important that you take the time to understand your target communities before building links on them.

This will earn people’s trust (and their votes), which will make it easier for you to gain higher levels of karma on Reddit.

Because without a clear understanding of what they need and want, ‚Äčthen there is no way you can provide value for them so they will build you backlinks.

What you need to understand is that the traffic from Reddit can be very high-quality, and this is what you really want to focus on if you’re interested in getting long-term traffic.

Aside from Reddit, you also want to focus on getting links from other blogs or websites in your industry.  

These are natural editorial links for SEO, and they’ll help Google crawl your website better so you can rank higher.  

And this is what you should be focusing on if your goal is to build authority with search engines as fast as possible.

Check out my blog here on how you can do this.

Alternatively, you could outsource your link building strategy to a reputable agency.

But they must first be able to understand the SEO market for your niche and have a proven track record of providing links from blogs and websites in the industry.

This will ensure that you get value for money when it comes to outsourcing this task.

Because agencies and companies providing bad links (spam) will only hurt your rankings in the long run.

Here’s a guide on how you can outsource your Link Building Strategy to an Agency.


Always remember, build links from websites and sources that are relevant to your industry.

Links from irrelevant websites won’t help you in any way, so it’s better if you avoid them altogether.

And if you build your links from blogs and websites that are relevant to your industry, then it’s a big step closer to getting natural editorial links.

This means your site will look more authoritative in Google’s eyes, which will directly help with organic traffic generation in the long run.  

I hope this guide will be of help! Good luck, and make sure you subscribe to my blog for more Link Building tutorials.