Many people wonder how they can get their blog posts to rank #1 in Google.
In this blog post, I’ll be covering some of the most essential SEO strategies that will help you rank your blog posts on page one of search results.
It’s not an easy task to write a blog post and have it rank #1 on Google for any keyword phrase or topic related to your company.
But with these tried-and-true SEO Strategies, you should be able to do just that!
Why you need a step-by-step blueprint for SEO blogs?
A well laid out plan will ensure you can rank number one on Google. But it’s not as simple as writing a blog post and expecting it to rank. You’ll need the right SEO strategies in place for your blog posts.
If you don’t have an SEO strategy, then you will be wasting time trying to optimize content that is already ranked low on Google or even not ranking at all!
So… Do you want to save time, effort and frustration?
If so, then you must have a good step-by-step blueprint that outlines everything related to the blog you’re writing about.
The good news is that it’s easier than you think. You don’t need to overcomplicate it, but you do need to have a good process. Let me show you how!
3-Stage Blueprint to achieve higher rankings on Google
Stage 1: Plan your content by creating a blog outline
Always start with Keyword Research – Do this to gain an understanding on what your customer is looking for and what they type into Google.
A great blog provides readers with new information, insights or perspectives on a topic. But the key is to answer questions and provide useful information without being too verbose.
Without research, how would you know what information to include?
Plus, if your blog post doesn’t have the right keywords in it, then there’s a good chance it won’t rank for anything and will just get lost on the Internet.
So… How do I figure out what to write about?
Here’s one way to find out what people are searching for – By typing the search query in Google.
We’ll use “how do I rank #1 on Google” as an example.
By doing this, you’ll see who ranks the highest and learn about other topics that have been queried by others too!
Have a look at the “People also ask” section.
You’ll find topics related to your blog topic, as well as additional keyword variations you can include in a blog post and potentially rank for too!
Now, structure your blog post out so that you can best answer the questions that you’ve researched.
Remember – the key to a great blog post is answering questions and providing useful information to the user.
This is crucial to your SEO strategy because you are giving people exactly what they want and need to know.
It will help you get more traffic and naturally build links back to your site because of the value you’re providing.
Furthermore, the more value you provide to your readers with your blog, the more likely they are to check out more of your other content, book a call with you, or even buy products that you’re recommending!
Here’s a hack for you to speed up the process of creating a blog outline – Using Frase.io
I’ve got a quick tutorial here for those who want to research all the necessary elements in a blog outline quickly and then automate your content brief in about a minute.
Frase.io is a good tool that will undoubtedly be useful for you if you’re working on many different blogs at the same time!
Stage 2: Write the content
The best piece of advice I can give you when it comes to writing your content is not to overcomplicate it.
Keep it simple, concise and easy to read.
When writing your content, split it out into an easily digestible format. You can do this by keeping your paragraphs short and using easy to understand language.
“Bounce rate” is a metric that Google uses to rank your website.
So, the longer people stay on your website, it indicates to Google that your blog post is providing value to the user and therefore ranks you higher.
As a rule of thumb: You’re writing for the reader, not for Google’s algorithm.
It’s easy to fall into the trap of thinking, “let’s put as many keywords as I can into the content so Google will rank my blog.” – That is actually an outdated strategy that doesn’t work anymore.
The problem with this strategy is that your content won’t feel human or natural. People just won’t enjoy an article that has the same keyword 15 times in 3 paragraphs.
They’ll just bounce right off the page and onto a competitor’s resource instead.
That said, optimizing your blog article for SEO is also an important ranking factor. Use a free plugin like Yoast SEO to help!
You need to make sure that your URL, meta-title, and meta-description are optimized for SEO.
So include your keywords in these areas, but again – don’t overdo it. Use natural language that tells the reader clearly what the page is about.
Stage 3: Get links and social shares to rank #1 on Google
Once you have a blog post that has been optimized for search engines, you’ll already be getting traffic from organic searches; however, having backlinks is also important because…
The higher quality sites that link back to yours, the more likely you’ll be able to rank #1!
So if you want your blog post to rank #1 on Google – You’ll need to promote it by building backlinks to it.
The first thing you need to do when you publish any content is to promote it to other websites in your industry.
Try reaching out to other webmasters and influencers in your niche to place a link back to your blog post on their website.
You can’t just ask for links though; you need to offer something of value to anyone willing to share it with their audience.
Offer them something like an additional free resource, download, or exclusive piece of content that is not available anywhere else online.
Then make sure your ready-made outreach email has clear instructions about how they can add the link and share the content – because if they don’t know what they need to do or how then it won’t happen. I have more information about this here.
In fact, many people say that you should follow the 80-20 rule when it comes to ranking your blog effectively.
You should spend 20% of your time creating and writing the content and 80% promoting it.
This is why so many companies hire my link building agency to build backlinks for them because it saves them time and gets them results.
I hope this article has helped you. If there is one thing you can take from this post, it’s that you need a good step by step blueprint to help write SEO blogs. Then you need to spend the rest of the time promoting your blog and building backlinks to it.
You don’t want to be wasting time trying different strategies out if they are not proven and working.
At the end of the day, we all have bills to pay and mouths to feed! Make sure your time spent writing isn’t a waste of precious time. A well laid out plan will make sure of that.
If you’re ready to rank higher on Google & drive more organic traffic with link building, schedule in a strategy session below.